YES were commissioned to conceive and design a series of key McCartney re-releases. This involved creative direction, branding, packaging, editorial consultancy and publication design.
I think the visual aesthetic for this works really nicely. A range of material and stock has been used here and I definitely aim to experiment with this within the Electronica brief as I wish to do a publication on the history of electronic music. I wanted to play around with designs in which I could feature audio cd's with the journey from old electronic music to the current and this has definitely inspired me in terms of experimentation.
I think the visual aesthetic for this works really nicely. A range of material and stock has been used here and I definitely aim to experiment with this within the Electronica brief as I wish to do a publication on the history of electronic music. I wanted to play around with designs in which I could feature audio cd's with the journey from old electronic music to the current and this has definitely inspired me in terms of experimentation.
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